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Course

Created by the International Bestselling author, behind “Video Game Careers Demystified”and “Experts Cure: How Entrepreneurs Are Changing the World”

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Did you know that the video game industry now reaches an estimated 1 in 3 people in the world and generates $175 billion revenue annually, bigger than the Music Industry, and the Movie industry, COMBINED?

Do you yourself or know a teenager or college student who is OBSESSED with games and wants to work IN video games as a career?

The video game industry is HYPERCOMPETITIVE, where the number of gamers FAR exceeds the number of professional opportunities that the industry affords.

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button_two_bg_color__hover_enabled=”off”][/et_pb_contact_field][/et_pb_contact_form][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.9.4″ _module_preset=”default” custom_padding=”||7px|||”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.9.4″ _module_preset=”default”][et_pb_column type=”1_2″ _builder_version=”4.9.4″ _module_preset=”default” background_color=”#000000″ custom_padding=”20px|20px|20px|20px|true|true” box_shadow_style=”preset2″][et_pb_text _builder_version=”4.9.4″ _module_preset=”default” background_layout=”dark”]

According to the Brookings Institute, 1 in 4 jobs in America is threatened with being replaced by Automation/Artificial Intelligence (probability of replacement)?

Food Prep: 81%;
Production Operation (79%)
Transportation & Material Moving (55%);
Construction (50%)?

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Whereas jobs and occupations that will experience healthy growth and MINIMAL threat of replacement by automation/artificial Intelligence are:

Art Design Entertainment Art Sty Design Entertainment Sports & Media (21%)
Architecture & Engineering (19%)
Education Training & Library (18%)
Business & Financial Operation (14%)

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What is “Video Game Careers Demystified” (VGCD) Academy?

VGCD Academy offers next-gen digital courses that helps gaming-obsessed teens

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their strengths, interests, talents, weaknesses and values;

[/et_pb_blurb][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ background_image=”https://www.vgcd.academy/wp-content/uploads/2021/07/golf_course_40.png” background_size=”contain” background_position=”top_center” custom_padding=”80px|20px|80px|20px” custom_padding__hover=”|||”][et_pb_blurb title=”Create Clear Blueprints” use_icon=”on” font_icon=”%%72%%” icon_color=”#000000″ content_max_width=”320px” use_icon_font_size=”on” icon_font_size=”18px” _builder_version=”4.9.4″ header_font_size=”18px” header_line_height=”1.6em” body_font=”||||||||” body_font_size=”13px” body_line_height=”1.9em” text_orientation=”center” animation_style=”zoom” animation_intensity_zoom=”2%” animation=”off” locked=”off”]

of turn their gaming passions into practical experiences and expertise

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not only the technology and tools that are popularly used in game development today,

[/et_pb_blurb][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ background_image=”https://www.vgcd.academy/wp-content/uploads/2021/07/golf_course_40.png” background_size=”contain” background_position=”top_center” custom_padding=”80px|20px|80px|20px” custom_padding__hover=”|||”][et_pb_blurb title=”Cross-Discipline” use_icon=”on” font_icon=”%%16%%” icon_color=”#000000″ content_max_width=”320px” use_icon_font_size=”on” icon_font_size=”18px” _builder_version=”4.9.4″ header_font_size=”18px” header_line_height=”1.6em” body_font=”||||||||” body_font_size=”13px” body_line_height=”1.9em” text_orientation=”center” animation_style=”zoom” animation_intensity_zoom=”2%” animation=”off” locked=”off”]

way to think, act, and succeed across the functions that are critical to the successful development and publishing of game

[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.9.4″ _module_preset=”default” background_image=”https://www.vgcd.academy/wp-content/uploads/2021/05/hedaer-image.jpg” custom_padding=”4px|||||”][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.9.4″ _module_preset=”default”][et_pb_column type=”3_5″ _builder_version=”4.9.4″ _module_preset=”default”][et_pb_text _builder_version=”4.9.4″ _module_preset=”default” background_layout=”dark”]

For the Parents and Teachers

The VGCD Academy team understands your needs. You want to help your teens and students be successful. You need to make sure that the time commitment in playing, making, and marketing games will help them do that.

The VGCD Academy will help your teen or student:

(1) Gain an understanding and hands-on experience with popular framework and tools used in concepting, planning, pitching, and publishing games

(2) Learn how to collaborate and lead cross-functional teams, and to think IN THE SHOES OF the artist, the designer, the researcher, the producer, and the marketer;

(3) Create an impactful portfolio so he or she can successfully enter the Video Game industry as a career…OR as a stepping stone to something greater and bigger – in Healthcare, Education, Business, and more.

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Why “Video Game Careers Demystified” (VGCD) Academy?

Video Game Careers Demystified (VGCD) Academy was founded by a technologist and marketer who has had 25 years of success marketing new technology, media, and game products to meet and accelerate changes in both business and consumer needs and behavior.

These include Citrix virtualization (technology infrastructure tools that enabled work-from-anywhere labor), PubMatic (programmatic advertising monetization for publishes like Amazon, TV Guide, and Zynga), Yahoo! (advertising and subscription monetization with search and recruitment) and Autodesk (rapid prototyping and development in Smart Manufacturing and Architecture Engineering and Construction.)

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Why Michael S. Chang?

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Michael is the author of “Video Game Careers Demystified: The Trifecta of Creators, Athletes, and Ecosystem in a Thriving Industry”, an international best-seller in 14 categories on Amazon and co-author of “Experts Cure: How Entrepreneurs Are Changing the World”, a Wall Street Journal, USA Today, and Barnes & Noble bestseller on business and entrepreneurship.

Michael S. Chang spent 25 years in Silicon Valley spotting “tipping points” and accelerating the adoption of new media and technology, to meet changing consumer needs and behavior. He held marketing leadership roles at game publishers Electronic Arts and RockYou, and tech companies Autodesk, Citrix, and Yahoo! His game portfolio (including Dragon Age, RuneScape, ZooWorld) have generated over $250 million in aggregate revenue.

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PERFECT YOUR EDGE. QUEST FOR IMMORTALITY. REALIZE YOUR PASSION.

Designed and taught by renowned experts from both AAA and indie development studios and publishers, the VGCD framework teaches young people to ideate, create, pitch, and publish games like the pros do.

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GAIN PRACTICAL SKILLS & EXPERIENCES
making & releasing games. Learn to think cross disciplines across the Analytical (test game concepts, develop prototypes, business planning, game pitching)

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CREATE A PERSONAL PORTFOLIO
Create business plans, pitch and publish your game like the pros. Think beyond games and entertainment; consider applying your skills in education, healthcare, business, and more

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STAND OUT
in college applications to the coveted game development, game entrepreneurship programs and COMPETE TO WIN internships with AAA and INDIE studios.

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About VGCD Bootcamp

VGCD Bootcamp is an intensive 6-week Online Program created BY PROVEN GAME INDUSTRY EXPERTS to teach ambitious, promising Teen Gamers to Ideate, Create, Pitch and Release Games like the pros.

● WHEN: July 15 through approximately August 31

● WHO IS IT FOR: Dreamers and Leaders aged 13-19 who love video games and interactive entertainment, and want to learn the practical science, psychology, and business behind making and publishing games and digital media content.

● WHO ARE THE INSTRUCTORS: VGCD Bootcamp is taught by PROVEN industry experts who come from storied game studios/publishers like EA, Activision Blizzard, Disney, RockYou, Jagex, and Kabam, and have worked on games ranging from Star Wars, FIFA Ultimate Team, and Lord of the Rings to Pieces of Flair and RuneScape, creating franchises which have generated over $500 million lifetime revenue. Its entrepreneurship instructors are founders of gamified apps and products in healthcare, entertainment and more…and have raised millions in angel funding and investments.

● FORMAT: 100% ONLINE. Featuring a new speaker/instructor every week, an 1-hour video lesson will be released on Saturdays. This can also be watched afterwards, should the time not work for you. Homework/Projects: There will be both homework/projects which will require approximately 5 hours a week.

● HOW TO GET INVOLVED: VGCD BOOTCAMP is currently in an EXCLUSIVE by-invitation only Beta Program and will only admit 10 Students across the world. If you think you have what it takes to EXCEL, THRIVE and CONTRIBUTE to the Practical Interactive Education of Gamers and CREATE Business Leaders of Tomorrow, please submit your information for consideration HERE.

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VGCD Bootcamp Course Descriptions

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WEEK #1

Welcome & What to Expect (Michael Chang, Bestselling Author, “Video Game Careers Demystified”, “Experts Cure”

● LIVESTREAM DATE/TIME: Saturday July 17: 10AM Pacific (can be watched at your convenience on/after Sunday July 18)

● Welcome with Michael Chang

● What to Expect: Week 1, Week 2, Week 3, Week 4, Week 5, Week 6

● Video Game Industry Careers

○ “Mage” (jobs directly involved in game development)

○ “Warrior” (playing video games professionally, often competitively)

○ “Rogue” (careers that revolve around games in a different way – journalism, marketing, analytics publishing, and more)

WEEK #2

Game Marketing (Michael Chang)

● LIVESTREAM DATE/TIME: Saturday July 24: 10AM Pacific (can be watched at your convenience on/after Sunday July 25)

● Recap of Video Game Career archetypes

● Video Game Marketing 101

○ Game Concept Testing

○ Target Player Persona

○ Top Competitors

○ Engagement and Retention

○ Lifetime Value

○ Cost of Acquisition

○ Return on Investment estimation

WEEK #3

Game Design (Jason Millena, FMR Sr Producer, RuneScape)

● LIVESTREAM DATE/TIME: Saturday July 31: 10AM Pacific (can be watched at your convenience on/after Sunday August 1)

● Recap of Video Game Career archetypes and related Occupations: MAGE

● Video Design 101

○ Target Player Persona (Demographics, Geographics, Interests, Behaviors)

○ Top Competitors

○ Key Features

○ Concept Testing (Using SurveyMonkey, Peanut Labs/Dynata Surveys)

○ Play Testing (Using Playtestcloud, Usertesting.com)

WEEK #4

Promotional Video Creation (Kevin Rasins, Head of Esports Live Events Production, US Army)

● LIVESTREAM DATE/TIME: Saturday August 7: 10AM Pacific (can be watched at your convenience on/after Sunday August 8)

● Recap of Video Game Career archetypes and related Occupations: ROGUE

● Video Production 101

○ Ideation

■ Target Persona/Audience

■ Objectives (What do you want them to Think or Do?)

○ Storyboarding

○ Pre-Production

○ Launch

WEEK #5

Business Planning & Pitching – From Games to Healthcare: Making a Difference (Amir Bozorgzadeh, CEO, Virtuleap)

● LIVESTREAM DATE/TIME: Saturday August 21: 10AM Pacific (can be watched at your convenience on/after Sunday August 22)

● Recap of Video Game Career archetypes and related Occupations: MAGE

● Game/App Business Plan 101

○ Target Persona

○ Market Sizing (Total Addressable Market)

○ Competitive Analysis

○ SHARK TANK – Raising Capital: Crowdfunding vs Institutional

WEEK #6

Business Planning & Pitching – From Games to Purpose-Led Social Networking (Josh Simon, CEO, VAMPR)

● LIVESTREAM DATE/TIME: Saturday August 14: 10AM Pacific (can be watched at your convenience on/after Sunday August 15)

● Recap of Video Game Career archetypes and related Occupations: MAGE

● Game/App Business Plan 101

○ Target Persona

○ Market Sizing (Total Addressable Market)

○ Competitive Analysis

○ SHARK TANK – Raising Capital: Crowdfunding vs Institutional

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About VGCD Bootcamp

Find Us Here

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